Larry Jordan

Techniques of Visual Persuasion: Create powerful images that motivate

Auflage 1

Produktdetails

Verlagsnummer: 9780136766841
ISBN: 978-0-13-676684-1
Produkttyp: eBook (Kortext PDF)
Verlag: New Riders
Erscheinungsdatum: 13.07.2020
Dateigröße in MB: 17.13
Auflage: 1
Sprache: Englisch

Artikelbeschreibung

In today's remote-oriented, work-from-home world, clear, persuasive communication is more important than ever. People don't read, they skim. Persuasive images that attract, hold, and motivate an audience is essential. 

Techniques of Visual Persuasion shows how to use images to grab the viewer's attention long enough to powerfully share a message and move them to action. These techniques help you improve: 
  • Persuasive techniques 
  • Communication skills 
  • Business presentations 
  • Photos and images 
  • Videos and motion graphics 

To communicate clearly and effectively today, you need to consider how a message looks, as well as what a message says. This book is essential reading for anyone who wants to create change.