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Jay Barney, William Hesterly

Strategic Management and Competitive Advantage: Concepts and Cases, Global Edition

Auflage 6

For courses in strategy and strategic management.


Strategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessary, by presenting material that answers the question: does this concept help students analyse real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilising this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis.

  • eBook (PDF)
    64,19 €
  • Buch
    85,59 €

Produktdetails

Verlagsnummer: 9781292258041
ISBN: 978-1-292-25804-1
Produkttyp: Buch
Verlag: Pearson
Erscheinungsdatum: 27.07.2018
Seiten: 544
Vorgängertitel: 9781292060088
Auflage: 6
Sprache: Englisch

Artikelbeschreibung

For courses in strategy and strategic management.


Strategic Management and Competitive Advantage: Concepts and Cases strips out the unnecessary, by presenting material that answers the question: does this concept help students analyse real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilising this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis.

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