Introduction to Hospitality Management: Pearson New International Edition PDF eBook

Introduction to Hospitality Management: Pearson New International Edition PDF eBook

Research Methods for Leisure & Tourism PDF E-book

Research Methods for Leisure & Tourism PDF E-book

Kimberly Tranter, Juston Parker, Trevor Stuart-Hill

Introduction to Revenue Management for the Hospitality Industry: Pearson New International Edition PDF eBook

Auflage 1

For courses in Introduction to Revenue Management.

 

The first of its kind, this book was written to address the emerging course in Hospitality focused on revenue management. Based on the authors’ years of industry experience, this book includes a model for understanding the revenue management process and reveals four basic building blocks to revenue management success. With chapters dedicated to consumer behavior, economic principles, and strategic management, it outlines key processes and stages of revenue management planning. Four unique application chapters tailor concepts to specific segments of the industry and professional profiles help students learn about possibilities within the field.

 

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  • eBook (PDF)
    49,21 €

Produktdetails

Verlagsnummer: 9781292055749
ISBN: 978-1-292-05574-9
Produktform: eBook (PDF)
Verlag: Pearson International
Erscheinungsdatum: 03.10.2013
Dateigröße in MB: 12.24
Auflage: 1
Sprache: Englisch
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