Entrepreneurship: Starting and Operating A Small Business, eBook, Global Edition

Entrepreneurship: Starting and Operating A Small Business, eBook, Global Edition

The Art and Science of Leadership, CourseSmart eTextbook, Global Edition

The Art and Science of Leadership, CourseSmart eTextbook, Global Edition

Steve Mariotti, Caroline Glackin

Entrepreneurship and Small Business Management PDF ebook, Global Edition

Auflage 2

For courses in Entrepreneurship and Small Business Management.

 

Written by award-winning experts, Steve Mariotti and Caroline Glackin, Entrepreneurship and Small Business Management presents complex economic, financial and business concepts in a manner easily understood by a variety of students.

 

Based on a proven curriculum from the Network for Teaching Entrepreneurship (NFTE), it is organised to follow the life-cycle of an entrepreneurial venture—from concept through implementation to harvesting or replication. Filled with examples from a broad range of industries, it moves further into the entrepreneurial process—discussing the business plan and also the unique aspects of managing and growing entrepreneurial ventures and small businesses.

 

This program will provide a better teaching and learning experience–for you and your students. Here’s how:

  • Help Students Apply Knowledge from the Text to the Real World: Cases give students the opportunity to solve real-world challenges. 
  • Present Special Insights on Presenting and Writing a Business Plan: Go beyond formulating a business plan to include critical topics of management, marketing and operations.
  • Guide Student’s Learning:  A proven curriculum builds on the expertise of the authors and the Network for Teaching Entrepreneurship (NFTE) to teach the nuts and bolts of how to start and operate an entrepreneurial small business

The full text downloaded to your computer

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  • search for key concepts, words and phrases
  • make highlights and notes as you study
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eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps.

Upon purchase, you will receive via email the code and instructions on how to access this product.

Time limit

The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.

  • eBook (PDF)
    49,21 €

Produktdetails

Verlagsnummer: 9781292078687
ISBN: 978-1-292-07868-7
Produktform: eBook (PDF)
Verlag: Pearson International
Erscheinungsdatum: 14.04.2015
Dateigröße in MB: 30.94
Auflage: 2
Sprache: Englisch
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