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Ralph Fernando

Agile Strategy

Auflage 1
Agile Strategy is a practical guide for managers responsible for setting the strategic direction of their organisations in increasingly dynamic markets. Through its frameworks, tools and real-world examples, it explains how to transform business performance through greater organisational agility.

Why do we need a new book on strategy?
The pace of change is increasing, and strategic management is not keeping up. More than one in four (28%) strategic initiatives fail to meet their original goals and business intent[1], with insufficient agility identified as one of the top three barriers to successful strategy implementation[2]. The square peg of traditional strategy — vision, mission and blue-sky exercises; the separation of strategy from “implementation” — no longer fits the round hole of increasingly dynamic markets. It is time for a new approach.

How is Agile Strategy different?
Agile Strategy
distinguishes itself from other strategy and agile books currently available in that it is:
  • Designed for large organisations: Much of the writing on agile techniques addresses start-ups or small and medium-sized enterprises (SMEs), which operate under very different constraints and freedoms. Agile Strategy is written for large organisations who want to be more agile.
  • Commercially-led: The approach is not a lightly airbrushed business rewrite of agile software development practices, but rather a fundamental rethinking of commercial and operational business practices.
  • Practical: It is anchored in innovative and robust concepts but designed as a practical “how-to” guide: a book for practitioners, written by a practitioner.
  • Results-focused: Whilst addressing a broad range of organisational topics, the book is grounded in the definition and delivery of measurable business benefits.


Why should I read it?
Agile Strategy offers four key benefits to its readers:
  • A clear framework ("RADAR")
  • A single, easy-to-grasp guiding principle: The Horizon
  • Measurable benefits
  • A practical approach

The full text downloaded to your computer

With eBooks you can:

  • search for key concepts, words and phrases
  • make highlights and notes as you study
  • share your notes with friends

eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps.

Upon purchase, you will receive via email the code and instructions on how to access this product.

Time limit

The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.

  • eBook (PDF)
    19,25 €

Produktdetails

Verlagsnummer: 9781292262994
ISBN: 978-1-292-26299-4
Produkttyp: eBook (PDF)
Verlag: FT Publishing International
Erscheinungsdatum: 10.06.2019
Dateigröße in MB: 1.81
Auflage: 1
Sprache: Englisch

Artikelbeschreibung

Agile Strategy is a practical guide for managers responsible for setting the strategic direction of their organisations in increasingly dynamic markets. Through its frameworks, tools and real-world examples, it explains how to transform business performance through greater organisational agility.

Why do we need a new book on strategy?
The pace of change is increasing, and strategic management is not keeping up. More than one in four (28%) strategic initiatives fail to meet their original goals and business intent[1], with insufficient agility identified as one of the top three barriers to successful strategy implementation[2]. The square peg of traditional strategy — vision, mission and blue-sky exercises; the separation of strategy from “implementation” — no longer fits the round hole of increasingly dynamic markets. It is time for a new approach.

How is Agile Strategy different?
Agile Strategy
distinguishes itself from other strategy and agile books currently available in that it is:
  • Designed for large organisations: Much of the writing on agile techniques addresses start-ups or small and medium-sized enterprises (SMEs), which operate under very different constraints and freedoms. Agile Strategy is written for large organisations who want to be more agile.
  • Commercially-led: The approach is not a lightly airbrushed business rewrite of agile software development practices, but rather a fundamental rethinking of commercial and operational business practices.
  • Practical: It is anchored in innovative and robust concepts but designed as a practical “how-to” guide: a book for practitioners, written by a practitioner.
  • Results-focused: Whilst addressing a broad range of organisational topics, the book is grounded in the definition and delivery of measurable business benefits.


Why should I read it?
Agile Strategy offers four key benefits to its readers:
  • A clear framework ("RADAR")
  • A single, easy-to-grasp guiding principle: The Horizon
  • Measurable benefits
  • A practical approach

The full text downloaded to your computer

With eBooks you can:

  • search for key concepts, words and phrases
  • make highlights and notes as you study
  • share your notes with friends

eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps.

Upon purchase, you'll gain instant access to this eBook.

Time limit

The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.

Produktfinder