Strategic Management

Strategic Management

Quantitative Analysis for Management, eBook, Global Edition

Quantitative Analysis for Management, eBook, Global Edition

Charles Bamford, J. Hunger, Thomas Wheelen, Alan Hoffman

Strategic Management and Business Policy: Globalization, Innovation and Sustainability, eBook, Global Edition

Auflage 15

For courses in Strategic Management and Business Policy.

Picking up where the popular previous editions left off, Strategic Management and Business Policy: Globalization, Innovation and Sustainability, 15th Edition further sharpens and modernizes this classic text’s approach to teaching strategy with an emphasis on globalisation, innovation, and sustainability. Throughout, the authors equip students with the strategic concepts they will need to know as they face the issues that all organisations must build upon to push their businesses forward. In this edition, Alan Hoffman and Chuck Bamford bring a fresh perspective to this extraordinarily well­-researched and practically crafted lesson. Also included is a new chapter on Global Strategy, along with new vignettes and comprehensive, real-world case studies.

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  • eBook (PDF)
    55,63 €

Produktdetails

Verlagsnummer: 9781292215495
ISBN: 978-1-292-21549-5
Produktform: eBook (PDF)
Verlag: Pearson
Erscheinungsdatum: 22.08.2017
Dateigröße in MB: 10.93
Auflage: 15
Sprache: Englisch
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