Exploring Strategy

Exploring Strategy

Where to Play

Where to Play

Kevan Scholes, Gerry Johnson, Patrick Regnér, Richard Whittington, Duncan Angwin

Exploring Strategy

Auflage 11

With over one million copies sold worldwide, Exploring Strategy has long been the essential strategy text for managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations- how they grow, how they innovate and how they change.

 

Texts and Cases also provides a wealth of extra case studies written by experts in the subject to aid and enrich your understanding. Examples are taken from events and organisations as diverse as Glastonbury, Mondelez and Formula 1 racing.

  • Buch
    69,60 €

Produktdetails

Verlagsnummer: 9781292145129
ISBN: 978-1-292-14512-9
Produktform: Buch
Verlag: Pearson
Erscheinungsdatum: 17.01.2017
Seiten: 828
Nachfolgetitel von: 9781292002545
Auflage: 11
Sprache: Englisch

Artikelbeschreibung

With over one million copies sold worldwide, Exploring Strategy has long been the essential strategy text for managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations- how they grow, how they innovate and how they change.

 

Texts and Cases also provides a wealth of extra case studies written by experts in the subject to aid and enrich your understanding. Examples are taken from events and organisations as diverse as Glastonbury, Mondelez and Formula 1 racing.

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